In 1987, LifeScan Inc. introduced the first OneTouch® meter that had the simplicity and accuracy to redefine blood glucose self-monitoring. OneTouch® meters and test strips are used across the globe by more than 19 million people.
This transition document is set up to be a step by step guide for what to expect in transitioning the OneTouch business to a new media agency. Well over 50 pages long, the document was designed to be viewed as a PDF electronically or printed and bound as a physical booklet.
Art Direction - Design